If you had been a fly on the wall, this is the conversation you might have overheard:
Museum Director: We really need to do something to attract more visitors to the Harry S. Truman Library and Museum.
Marketing Director: Well, perhaps we should print a postcard.
Museum Director: Great idea, but which exhibit should we feature? There are so many good ones to choose from.
Marketing Director: Well, we could feature a photo of the atomic bomb along with a catchy slogan.
Museum Director: Or something about the Cold War or Israel...
Marketing Director: Maybe we should go with something less controversial.
As you can see, the results were very good. The eye is drawn to numerous points of interest: flags, lectern, electrical outlet, presidential seal, heating vent, wide expanse of wall, metal windows with photos attached to the glass. You can't go wrong.
And then there's this memorable postcard. I don't know. Am I missing something? Who would send this? And who would they send it to?
Here are the backs of the postcards.